• Creative thinker
• Knowledge on Search Engine Optimization (SEO)
• Banking and Finance experience is a plus

Principal responsibilities:

• Manage / Coach junior content team members
• Conducting in-depth research or interviews on industry-related topics in order to develop original content
• Developing utility content, articles, business stories for social media, and the company website
• Identifying customers’ needs and recommending new content to address gaps in the company's current content
• Developing content to drive product/service campaigns
• Proofreading content for errors and inconsistencies
• Review 3rd party content to ensure compliance with content moderation policy
• Editing and polishing existing content to improve readability
• Conducting keyword research and using SEO best practices to increase traffic to the company website
• Communicate with other teams and stakeholders to resolve any issues related to content
• Contribute to wider project group by sharing domain knowledge

Requirements:

• Degree holder in Journalism, Communications, Marketing, Language or other related disciplines
• Creative thinker who can translate strategic and marketing needs into moving and meaningful content
• Ability to prioritize and work independently under pressure within a team environment
• Team player with strong stakeholder management skills through effective communication, presentation and influencing
• Good common in both English, Cantonese and Mandarin is a must
• Knowledge on Search Engine Optimization (SEO) will be considered a big plus
• Previous experience with Banking and Finance will be considered a plus