• Digital marketing, Campaign Management
• Good command of written and spoken English and Chinese
• Leading Global Bank

Responsibilities:

• Execute hyper‑personalization journeys and data‑driven campaigns to boost digital engagement, revenue, and Net New Investment Assets (NNIA).
• Support and optimize content strategy across digital platforms (app, website, email, social media) to drive lead generation and transactions.
• Assist in tracking KPIs, analyzing performance data, and refining strategies to maximize content impact and conversion.
• Support lead capture and nurturing through the sales funnel.
• Collaborate with cross‑functional teams to ensure seamless execution and regulatory compliance.

Requirements:

• Bachelor's degree in Marketing, Business Administration, Finance, or a related field.
• Proven experience in digital marketing, campaign management with data analysis and tracking marketing KPIs, or a similar role, preferably within a large organization.
• Demonstrable experience with personalization strategies and content management systems (CMS).
• Strong project management with the ability to manage multiple initiatives simultaneously.
• Excellent communication and interpersonal skills, with a proven ability to work collaboratively across different teams.
• Good command of written and spoken English and Chinese (Mandarin is a plus).

Interested parties please send your full resume by clicking "Apply Now".