• Competitive salary, attractive performance bonus
• FMCG, beauty, skincare, or health products
• Beauty industry experience is an advantage

Key Responsibilities:

• Develop marketing plans, manage budgets, track channel ROI, and execute multi-channel campaigns (product launches and seasonal promos).
• Launch dynamic, multi-channel promotional campaigns—from exciting product rollouts to major seasonal activations.
• Monitor campaign KPIs, analyze sales data and market trends, and adjust strategies to maximize results.
• Manage social media content, optimize paid ads (IG, FB, YT, Google Ads, XHS), and drive KOL/influencer collaborations.
• Coordinate video production, scriptwriting, and ATL/BTL collateral; track stock levels, forecast revenue, and conduct competitor research for new product development.

Requirements:

• Degree in Marketing, Business, or a related discipline.
• 3-5 years in FMCG, beauty, skincare, or health products (beauty industry experience is an advantage).
• Hands-on proficiency with Google Analytics, Google Ads, and Facebook Ads Manager.
• Strong visual aesthetic sense and design quality judgment.
• Fluent in English and Chinese (Cantonese and Mandarin).
• Strong project management, analytical, multitasking, and independent problem-solving skills.