• Creative Talent
• IT Solution
• 50k

A leading Company in Hong Kong, they are looking for Product Marketing Manager (Creative, IT Solution, 50k)

Responsibilities:

• Lead the end-to-end product development lifecycle, from ideation and design to development, testing, and successful launch.
• Lead the Solution & Product Marketing, encompassing the development of messaging frameworks, resource prioritization, planning initiatives and roadmaps, and executing campaigns.
• Proactively drive enhancements or develop new products and services to meet customer needs and seize emerging business opportunities.
• Demonstrate astute business acumen to identify unmet needs and pain points through various approaches, creating comprehensive solution-based content.
• Identify and forge strategic collaborations to position the product as a prominent player through continuous go-to-market campaigns.
• Identify promising market segments and capitalize on opportunities to facilitate business growth.
• Implement optimal marketing sequences for lead and sales generation, ensuring effective targeting and conversion.
• Continuously optimize marketing campaigns based on key performance metrics and valuable feedback from clients.

Requirements:

• Degree holder in Marketing or related fields.
• Possess at least 5 years of relevant experience in Product Marketing in IT solution sectors.
• Have hands-on experience with agile development methodologies and proficient use of product management tools.

If you are interested in this position, please send your CV to luke.he@manpowergrc.hk for more information.